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- 67 - Where fashion meets sport
Welcome sports innovators to the future of sport.
Today we are going to look at sports equipment that have been inspired by fashion or a new cultural hype:
JLS × EVERLAST Boxing Fashion Collection
“John Lawrence Sullivan and Everlast have come together for a new boxing collection honoring six of the biggest legends in the sport.
With a background as a professional boxer, Yanagawa named his brand after John Lawrence Sullivan, the first-ever heavyweight champion of gloved boxing. Launched in Tokyo back in 2003, the label is often known for its masculine blends of old and new, with silhouettes often subverting traditional suiting and drawing upon various post-punk and music influences.”
From Hypebeast
Learn more here 👈🧠👀
Justin Reed: Streetwear inspired boxing bags
“LA-based curator Justin Reed is known for acquiring some of the world’s rarest designer items. Over the years, he’s shown a particular interest in Chrome Hearts, showcasing a Rogue Weight Bench in January and more recently, listing a Stamped Wooden Moving Crate for $15,000.
The latest ultra-rare CH oddity coming out of the consignment shop is a 100lb heavy bag finished with leather cross embellishments and silver hardware. Arriving in an all-black finish, the set comes with built-in straps and hooks which help suspend the punching bag from the ceiling. A zip-top also suggests that the filling inside can be removed, with the CH components acting more as a sleeve".”
Learn more here 👈🧠👀
Admiral: Flick-to-kick (retro inspired “subbuteo” collection?)
Formation is a process of development, shaping and arranging materials to create. It comes with guidelines that define how something is created. To evolve the Admiral Sporting Goods Co. brand, we must formulate our ideas and concepts whilst understanding the boundaries of what we have set out to create. Intelligently made product that focuses on an era of manufacturing that was committed to hardwearing garments.
The formation collection for Spring Summer 23 continues to explore our sporting and military history. Formation in both these contexts have a very similar meaning whilst the application can be different. We explore this concept through our miniseries Good Form, Free Form and Bandy. Colour is once again an integral part of the story working with unique garment washes set on Bauhaus colourways.
Formation doesn’t have to be rigid it can offer peace in its simplicity.
Learn more here 👈🧠👀
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RETROSUPERFUTURE x BRIKO: Rave inspired sunglasses
Get out the glow sticks, rave is back!
Made up of three exclusive models in a selection of bold contrasting colorways, the collection boasts the "Komi," "Tongass," and "Taiga" models feature streamlined designs with precise curves crafted from lightweight materials.
Learn more here 👈🧠👀
UMBRO x BOILER ROOM: underground football culture
British imprint Umbro holds close ties to football culture and aims to represent the sport across global borders. The brand has continued this mission by uniting with Slam Jam and Aries to create unique on-field attire and now taps with London’s Boiler Room to take football to the club.
The duo has designed a seven-piece collection for your next goal, moving swiftly into the club for a well-deserved celebration. The offering is packed with youthful optimism as British Photographer Ewen Spencer captures kids having fun during party hours.
Linear two-toned tracksuits are delivered with matching bottoms and co-branded hits in red, dancing next to short and long-sleeve jerseys with luminous X-ray bone graphics. Essential black tees boast yellow logos blown up at the rear, while towel pairings are perfect for whipping away that post-club glow.
Learn more here 👈🧠👀
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Kitradar Ltd nor its employees advocate the use of any products on this email. Please do your own research and consult a relevant professional and/or physician before consuming or using any products listed
None of the content is sponsored, we simply love the work they do and think it will spark a little bit of inspiration over your coffee break. If something is sponsored in the future we will let you know!