54 - What's new in golf?

Selection of the latest golf brands

With the announcement that the PGA of America bottled it and announced a partnership with LIV Golf, we had to scour for the latest golf tech that might make the competition a bit more even, since LIV golfers got a Β£100m+ pay-out to spend of gear.

Here are the top 5 interesting golf technology links today:

Psycho Bunny: Changing the face of golf bags

We love a new look. We love brands challenging the norm.

Psycho Bunny are changing the way we perceive golf by creating Psycho-coloured bags to help us β€œDad Up"!”

Love it!

Learn more here πŸ‘ˆπŸ§ πŸ‘€

L.A.B Golf: Taking the twist out of putters

L.A.B. Golf putter design unique. They are aiming to remove the twist in putting.

Yes, but we always twist in putting, how are they making it zero-twist?

Simply it’s about removing torque i.e. if you were to make the putter swing like a pendulum then it will stay in the same alignment to the ball as when it started.

Check out these videos - it’s neat.

It is not low-torque. The L.A.B. Golf putters are zero-torque.

Learn more here πŸ‘ˆπŸ§ πŸ‘€

SQAIRZ: Most stable shoe in golf

SQAIRZ claims to have the widest base and greatest amount of ground coverage of any golf shoe to promote better balance, stability and braking power. Braking is done towards the end of the back swing and immediately before you strike the ball. Shifting the weight from the trail to the lead side is important however, braking at the right time truly optimizes your ability to create swing speed.

They have a lot of good reviews, so worth checking out.

Learn more here πŸ‘ˆπŸ§ πŸ‘€

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Rapsodo: Making tracking affordable

MyGolfSpy analysed a lot of launch monitors and Rapsodo was recommended in their Buy List.

They are one to watch with great reviews from MyGolfSpy.

Learn more here πŸ‘ˆπŸ§ πŸ‘€

iGEN: Creating a brand in junior golf

Such an under represented market is junior golf.

Try to find a brand targeted at youngsters and you will struggle.

Step up IGEN. They are creating forged irons and wedges for the junior market.

Learn more here πŸ‘ˆπŸ§ πŸ‘€

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